With the press of a button, Google’s latest algorithm update named the “Penguin”, which is aimed at eliminating webspam, has managed to cause the
biggest uproar in the SEO (Search Engine Optimization) industry. Many online business owners are scrambling to find answers and Route 72 offers
a solution in an old but proven method.
West Caldwell, NJ (PRWEB) June 01, 2012
Route 72 Systems, LLC, a premier provider of internet marketing and email marketing lists understands the predicament online business owners are experiencing. With many websites dropping out of the top 1000 results and seeing significant drops in traffic, it’s no wonder that there is panic in the air.
“This is why I say one should never put the fate of their business in the hands of others. You are doing exactly that if you rely on search engines for all the traffic to your business. An update like the latest algorithm change by Google basically puts one at their mercy,” states Jim Alamia, President of Route 72 Systems. A proven strategy has always been to build a relationship with your customers and an email marketing campaign is the most reliable method to do so.
A good email list insulates a business from being held hostage. No matter what happens with any algorithm change, one merely has to push a button and shoot off a well crafted email to get instant results. This is what every business should strive to achieve. Problem is, if one didn’t spend the time to build up a good list and nurture them the big question then becomes, “How does one build up an email list effectively?”
This is where a solid email list provider comes in handy. Due diligence will reveal there are thousands of companies that offer these services. Things that distinguish the good from the bad are experience but most importantly, testimonials of the responsiveness of the lists in their database. Route 72 has this in abundance.
“I’ve been doing this SEO thing for more than 10 years and I have never seen the open rate numbers so high for an email campaign as I do with Route 72,” states Mark Ramos, new SEO Director of Route 72 Systems. “Results like these attest to the quality of their lists and convinced me to join the team. With this latest Google update, I really understand the greater importance of building up your list and relying less on the search engines to sustain one’s business.”
Alamia and his team can segment the large database of emails at their disposal and design an appropriate marketing campaign to jumpstart your business. Through the consistency of the process, one can expect measurable results. “We are all about making you, Penguin proof!” states Alamia.
About Route 72 Systems
James Alamia created Route 72 Systems LLC, spending the last 15 years tweaking and constantly refining the email lists and marketing tactics used by his company. With more than 16 million B2B (Business to Business) emails and more than 89 million consumer email lists, it is not difficult to setup a targeted email campaign that willget results.
For the original version on PRWeb visit: http://www.prweb.com/releases/prwebemail/list/prweb9566846.htm