Monthly Archives: February 2012

The top 18 ways to supercharge your mobile email marketing

Mobile email is the most powerful online marketing channel at the moment, and mastering it can completely supercharge your small business promotional campaigns. But despite the perception that creating mobile marketing campaigns is easy, don’t be fooled: there are many ways … Continue reading

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Royal Mail needs to convince of direct mail value – Business Strata

Royal Mail needs to convince of direct mail value Wednesday 29th Feb 2012 Companies that use follow up and thank you messages in their B2B email marketing content to customers can help encourage brand loyalty, it has been claimed. Firms … Continue reading

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Intergrating Pinterest Into Email Marketing Campaigns

Much to everyone’s surprise, at the turn of 2012 the runaway-hit social networking site wasn’t Twitter, LinkedIn or Google+. It was in fact Pinterest, the latest social media craze that seems to have captured everyone’s attention. Pinterest is essentially a … Continue reading

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What’s up with the film fest and the FSU film school?

<!–Saxotech Paragraph Count: 2–> Are The Tallahassee Film Festival and the Florida State film school combining forces to beef up the annual festival’s visibility and star power? Or is another date change for the festival coming down the pike? Find … Continue reading

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Why you need to reinvent your email marketing strategy

If you are a deliverability specialist or work for an ISP, I suggest that you stop reading right now because what follows is going to make your head hurt, your blood boil, and will probably result in a new facial … Continue reading

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Email or automated software: Which is best for getting your business out there?

For Joe Public, trying to determine the best service to successfully promote his small business, taking a highly detailed look at the different capabilities of specialised marketing software applications and choosing between them can be difficult. So what is he … Continue reading

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Vocus Acquires Email Marketing Company iContact

ShareThis Email PDF Print Now, the Vocus marketing suite will include email, which is a vital component of a digital marketing suite. Beltsville, MD (PRWEB) February 28, 2012 Vocus (NASDAQ: VOCS), a leading provider of cloud-based marketing and PR software, … Continue reading

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Responsys Announces Fourth Quarter 2011 Results

SAN BRUNO, Calif., Feb 28, 2012 (GlobeNewswire via COMTEX) – Responsys, Inc. /quotes/zigman/4887515/quotes/nls/mktg MKTG -2.12% , the leading provider of email and cross-channel marketing solutions, today announced financial results for the fourth quarter and fiscal year ended December 31, 2011. … Continue reading

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XYDO Launches ContentMarketing.org, a One-Stop Resource for Marketing …

PARK CITY, Utah–(EON: Enhanced Online News)–XYDO today announced the launch of ContentMarketing.org, a new website that offers a one-stop online resource featuring a wealth of postings from its staff of experts, as well as content contributed by a wide range … Continue reading

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24 More Small Business Email Marketing Applications

At the end of 2009, we created the 30 Useful Email Marketing Apps list for small business owners. It proved a popular post and we decided to revisit the State of Email Marketing Apps and the result is these 24 … Continue reading

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