Monthly Archives: March 2011

Direct marketing ‘should include service messages’ – Business Strata

Direct marketing ‘should include service messages’ Thursday 31st March 2011 Direct marketing practices can help businesses retain their focus on return on investment (ROI), an industry professional has said, noting that the effort involved in this type of advertising can … Continue reading

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Email Marketing Pt 3: Delivering the Piece de Resistance

Tue 08 Mar, 2011 // Alex Cowles Two sleepless nights, fifteen cans of Red Bull, three Pot Noodles and a large Yorkie bar later, you’ve built your email template, got through the entire Outhere Brothers back catalogue and lost about … Continue reading

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Hawaii Marketing Agency Named One of Constant Contact’s 2010 All Stars

Kinoshita Communications Use of Constant Contact Products and Services Helped Increase Its Overall Marketing Performance and Deepen its Engagement with Customers Kamuela, HI (PRWEB) March 31, 2011 Kinoshita Communications, a Big Island marketing agency, has received the 2010 All Star … Continue reading

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So The Cutting Edge of Search Marketing is…Traditional Marketing?

Tue 15 Feb, 2011 // Chris Liversidge January saw lots of ‘Future of Search’ crystal-ball gazing, and it’s certainly exciting to look at how SEO PPC would fit into a future based on Google Goggles, Google Translate, App Store Optimisation, … Continue reading

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Kindles Come to SMS 8th Grade Students

At Christmas, Mrs. Barbara Ryan, SMS 8th grade teacher received a Kindle from her daughters. “The Kindle was such a simple device to use that I thought they could be used as a teaching tool for my accelerated literature class.” … Continue reading

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St. Michael Basketball Bonanza!

Wildcat Basketball Bonanza! Congratulations to all of the St. Michael School boys’ basketball teams and their coaches. This month, the Wildcat 4th, 5th, 6th and 8th grade boys’ basketball teams brought 4 Division Championships and two Second Place trophies to … Continue reading

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The Taguchi Files: How Multivariate Testing Boosts Email Marketing Results

March 30, 2011 · by Hal Licino Multivariate testing was pioneered in the late Fifties by a Japanese engineer and statistician named Genichi Taguchi who developed it to improve the manufacturing quality standards in textile mills. Dr. Taguchi’s calculations have … Continue reading

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BigCommerce and iContact Announce Integration

Partnership to Benefit 80,000+ Customers RALEIGH, N.C., March 30, 2011 /PRNewswire/ — Leading email marketing platform, iContact, today announced an integrated partnership with the fastest growing e-commerce platform in the world, BigCommerce. The partnership will provide integrated e-commerce email marketing … Continue reading

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Integrating social media into email marketing

Richard Evans looks at three ways that email marketers can capitalise on the growth of social communication mediums.   1. Use social media to drive opt-ins for email programs  2. Consider your customers’ preferences  3. Increase the share-ability of email messages  Richard Evans is director of … Continue reading

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It’s not all about the politicians

My apology to the moderator for the longest comment in the history of CB. Here goes… Taking the baton from Troon, responsibility of a Government is infinite. In a nutshell it’s a balancing act between poverty eradication and success. Success … Continue reading

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