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Monthly Archives: February 2011
Leading Digital Agency Highlight the Rules of Effective Email Marketing
POOLE, England, Feb. 28, 2011 /PRNewswire/ — A new study by the DMA, the Direct Marketing Association, suggests that 80% of SME decision makers prefer initial marketing contact by email instead of face-to-face meetings, direct mail, SMS or the telephone. … Continue reading
Email marketing set to log in growth at over 100 percent every year
Mumbai: With millions of Indians having access to e-mails and their number growing rapidly, e-mail marketing is expected to grow at over 100 per cent every year, an industry expert has said. E-mail marketing is a form of direct marketing … Continue reading
Email marketing budgets ‘set to increase’ – Business Strata
Email marketing budgets ‘set to increase’ Monday 28th February 2011 A growing number of marketers are turning to social media in order to expand their customer base, it has been claimed. Find out more about websites Elemental Communications has suggested … Continue reading
From school to work to school again: the changing face of graduate education
Mark Lenihan is a first-year law student at DePaul University. He graduated from Rockhurst University in May 2009 but did not enter law school until the fall 2010. In between, Lenihan served in the Jesuit Volunteer Corps, working as a … Continue reading
Southern Comfort Embraces The Digital Mix
Southern Comfort’s new campaign, timed with Mardi Gras in New Orleans on March 8, embraces both old-school marketing and new media. A social network program on Facebook and Twitter as well as Foursquare mixes with outdoor advertising in the new … Continue reading
Banks Missing Many Email Opportunities
As social media channels continue to proliferate and traditional communication channels become more expensive, bankers struggle with how to maximize the effectiveness of the email channel within their marketing mix according to a just released study from SubcriberMail, a Harland … Continue reading
Email-Marketing-Options.com Announces Fresh Reviews on Marketing Resources
Leading email marketing software review and comparison website, Email-Marketing-Options.com, has posted new email marketing reviews for popular brands, including Emma, MadMimi, Campaign Monitor, and StreamSend. Austin, TX (Vocus/PRWEB) February 27, 2011 Leading email marketing review site, Email-Marketing-Options.com, updates new and … Continue reading
IIFT students mark their victory at ‘DARE’ 2011
The team from IIFT, India’s premier B-school, won the first prize at ‘DARE’ – an International B-School marketing Quiz hosted by bollywood superstar Shah Rukh Khan. The winning team comprised of two prodigiously talented students Vaibhav Shrivastav and Aman Oberoi … Continue reading
Schedulednotes.com Offers A More Subtle Form Of Email Marketing For Small …
Posted on: Sunday, 27 February 2011, 00:01 CST ScheduleNotes.com promises small businesses a unique email greeting card and custom note platform that offers a more personalized, less “in your face” way to use email marketing to promote relationships with clients, … Continue reading
Online marketers given spoofing warning – Business Strata
Online marketers given spoofing warning Friday 25th February 2011 Businesses thinking of utilising e-mail marketing initiatives to contact their customers have been told that less is generally more when it comes to questions. Find out more about B2B email marketing. … Continue reading